With 2 billion monthly active users, and an algorithm that's killed organic reach, Facebook is making sure every brand wants to advertise to its users every day. Don't worry. You don't need a million dollars or an agency to own your Facebook advertising. Just some focus.
A lot of social media managers subscribe to a hard and fast rule. And a lot of social media managers don't subscribe to it. The rule is this: no brand shall ever post more than two times per day to Facebook. How are you supposed to decide how frequently to post, or be confident that your marketing consultant is boosting your brand with your Facebook strategy?
Creating a super awesome Facebook page for your band is not enough. You have to actually do stuff on it
Facebook is pretty much every band’s ultimate marketing superpower. So...are you actually using your FB band page for good?